Hooked Like Helen’s latest single, "Promise Me You'll Run," dives straight into the darkest depths of emotion and humanity, weaving a tale that grips you from the first note. Inspired by the notorious female serial killer Aileen Wuornos, frontwoman Nikki Stipp unleashes a torrent of raw intensity, transforming the song into a visceral experience. This track is not just a sonic exploration but a deep emotional journey into Wuornos' psyche, with Nikki embodying the desperate rage, vulnerability, and twisted love that defined her.
With a high-octane blend of 2000s emo, classic glam rock, and old-school metal, "Promise Me You'll Run" crackles with unrelenting energy. Co-produced by Nikki Stipp and K Thrash, known for his work with Jelly Roll and Blink-182, the track is a carefully crafted powerhouse. Chris Collier’s (Korn) polished mixing and mastering make it arena-ready, every beat and riff hitting like a sonic boom. The seamless fusion of raw emotion and technical finesse makes it a standout, and it’s impossible to resist the pull of Nikki's fierce, impassioned vocals.
Lyrically, the song channels a desperate plea as Aileen implores her lover, Tyria, to flee the crime scene. It’s a chilling reminder of the human complexity, showcasing the duality of Aileen as both a merciless killer and someone who loved deeply. This emotional contradiction seeps into every line, making the song a haunting, unforgettable experience.
Nikki’s personal connection to the song is equally striking. "I'm a survivor of childhood sexual abuse, so Aileen and I have that in common," she reveals, describing how the music helps her exorcise her own trauma and rage. The song becomes a “controlled burn,” a release of emotions that might otherwise consume her. That raw honesty is reflected in every word and note, turning "Promise Me You'll Run" into a cathartic anthem.
This track is the final single from their forthcoming EP, and it's clear that Hooked Like Helen is just getting started. The music video, directed by Josh L. Saltzman and filmed in the band’s Ohio hometown, promises to be as gritty and powerful as the song itself, offering a no-filter look into the band's world.
Hooked Like Helen continues to prove that they’re not just a band; they’re a force. From their Netflix features to scoring Emmy-winning docu-series CHEER, they’ve created music that resonates deeply with those who’ve been through hell and back. "Promise Me You'll Run" is no exception—it’s a sonic wildfire that burns with emotional truth, leaving a lasting impact.
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