‘Naked’ is the New Lo
Seattle is often praised as one of America’s hot beds of talent and culture, and for good reason. While the state has become synonymous with legal weed and a hipster entrepreneurial spirit, music continues to be one of the driving forces behind the scene. First jumping onto the scene just last year with her singles, “Good Good”, and, “Drumline”, Seattle native Lo is back once again with her new single, “Naked”.
On, “Naked”, her signature, sugary vocals sit front and center atop a clean, minimal and melodic production. Finding a way to blend Top 40 melodies and arrangements with a bit of edge and a clear understanding of what is hot right now, Lo is making sure everything she touches has a global appeal and an undeniable accessibility. Well written songs, top notch production and an overall vibe – I’m in.